Sunday, June 7, 2009

Are there too many advertisments on T.V

We are living in a society full of advertisements and commercials. Basically everyday new products hit the markets. A lot of companies are desperately looking for new potential customers and feeding their rich, old and bossy clients.

They are trying to figure out how to win this competition in a very brutal, competitive environment. It is crucial and unavoidable, because life is changing too rapidly and is too fast-pace. But are all these advertisements necessary or too much? The question is how much is a lot and how much is too much.

According to new research a lot of TV-channels are looking for a way to add more advertisement to fill the poor quality of their programmers. It is considered how much could help them to develop their reputation by adding the number of visitors.
Most of the big companies are sponsoring a lot of T.V channels. They have already captured the society’s desire by manipulating the market and overwhelming it.

For instance, you are watching a TV series, but while you are watching it almost every ten minutes pops-up shows up and BANG!
Another tangible example, in 1980’s companies would think how to make advertisement and think about the importance of using it. Now, however, many in society are thinking about how to get rid of them, because they have saturated the market and some of them are really poisonous. A lot of youngsters even can’t distinguish between an adequate advertisement and bad ones.
We can also go through internet and see how much people have been distracted. Their email boxes are full of spam and junk mails.

To sum up, the importance of advertisement should not be ignored, as it has made a big contribution to our society and business. It has influenced the development and quality of products, aids many customers and helps running business. Stock markets and international trade would not have developed as much without it. On the other hand, that also means they would not have suffered as much as they have lately.

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